Local Clothing Brands in South Africa You Need to Know About
Local clothing brands in South Africa are shaping modern streetwear and everyday style. Discover proudly South African fashion and shop standout lo...
Luto Store
South African Fashion & Local Streetwear
Luto Store is a proudly South African fashion destination showcasing independent local clothing brands, streetwear, and contemporary apparel. We curate emerging designers and iconic local labels, bringing authentic SA fashion to one place.
SUMMER 2026
SHOP NEW ARRIVALS
NEW ARRIVALS
Explore curated apparel and accessories from South African fashion brands, including graphic t-shirts, hoodies, sweaters, and everyday staples.
We work closely with independent South African clothing brands to showcase authentic design, quality craftsmanship, and real stories. From streetwear to luxury fashion, every brand at Luto Store represents local creativity and culture.
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Why Shop Luto Store
• Proudly South African fashion store
• Curated local clothing & streetwear brands
• Limited-run designs you won’t find elsewhere
• Fast, reliable delivery across South Africa
• Secure online shopping experience
ALEXANDRA GOUVEIA
A South African luxury fashion brand renowned for its exquisite fusion of street style and high-end couture.
A South African luxury fashion studio blending contemporary streetwear with refined design, crafted for those who appreciate bold expression and quality.
African based luxury design house.
BALATRON STUDIO
Inspired by real events, LUTO creates South African fashion that speaks to identity, resilience, and self-expression.
A Blank Canvas [ south africa]
LUTO
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LUTO LOCALS, REPRESENTING SA
local love
SOME OF OUR LOCAL BRANDS
